TBS: My Boys

Mangia Media's campaign for TBS's show My Boys

Mangia Media’s campaign for TBS’s My Boys, which included pizza boxes with a DVD attachment, delivered 3,290,000 impressions in New York City, Chicago and Philadelphia. The campaign won a Silver Award for Marketing Excellence by CTAM, and more than half-a-dozen media mentions about the DVD attachment and high ratings caused the client to remark, “We are very pleased with the My Boys numbers — especially the demographics!  It was great working with you!”